Semi-Annual Medical Device Clinical Training & Education Conference

March 31 – April 1, 2020 | San Diego, CA

May 12-13, 2020 | Charlotte, NC

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DAY TWO | WEDNESDAY, MAY 13

8:30 REGISTRATION & WELCOME COFFEE

8:50 CHAIRPERSON’S OPENING REMARKS

9:00 ELIMINATING OFF-LABEL DIGRESSION IN HCP LED CLINICAL TRAINING
The medical device industry is one of the most regulated in the world, and it is the responsibility of clinical educators to provide the needed information for the appropriate usage of products’ to ensure patient safety. The currently controversial topic of the reuse of devices labeled single use only, has clinical trainers more vigilant than ever in reiterating the importance of using a device for the approved and intended use only. Keeping the content on message and instructing device educators on off-label cues, will aid trainers in effectively shutting down off-label discussions while supporting the health care professionals’ use of product’s on patients in a safe environment.

  • Staying on message throughout the course & in follow-up’s
  • No indications of off-label topics in hand-out’s & worksheets
  • Documenting education is only done by certified trainers

 

9:45 PANEL DISCUSSION: KEY METRICS TO CONSIDER WHEN MEASURING TRAINING PROGRAM SUCCESS
The value of educational programs implemented within the market today need quantifiable results, as successful curriculums can provide medical device companies with improved trainee registration and turnout, as well as increased internal support to manage courses and develop content further. Whether training is assessed by engagement, attendance, or post-event feedback, clinical trainers need to motivate internal stakeholders and provide reports that define the effectiveness of training to obtain and increase executive buy-in. Through a panel discussion, attendees will define the key metrics currently implemented internally to measure the company’s ROI, as well as other benchmarks currently being employed throughout the market to increase the allocation of budget.

  • Identifying what motivates executive leadership
  • Key metrics for showcasing benefits of training
  • Performance results and feedback from trainees

PANELISTS:
Sean Farley, SI-BONE

Mark O’Brien, CONMED

 

10:45 COFFEE AND NETWORKING BREAK

 

11:15 SMALL GROUP DISCUSSIONS: CREATING A LOW-BUDGET, HIGH-IMPACT TRAINING PROGRAM BY COMPANY SIZE
With business needs constantly evolving and technology advancing, medical device companies are constantly reassessing how training dollars are spent, whether resources are restricted for new investment in technology or necessities such as staff. Clinical educators are creatively utilizing every potential means of support, as well as reviewing budget-friendly applications that can enhance the level of engagement in training without requiring substantial investment, by focusing on approaches that are both effective and cost less to increase the return companies are getting for their learning investment. As budgets are dependent on the size of the company, attendees will break up into groups based on employee size to focus on trends and challenges educators face when determining where to spend training dollars.

GROUP 1: Mid-size organizations (More than 1,000 employees)
Tricia Saucier, CORDIS, A CARDINAL HEALTH COMPANY

GROUP 2: Small organizations (Less than 1,000 employees)
Scott Machold, ORTHALIGN

 

12:00 LUNCHEON FOR ALL SPEAKERS, SPONSORS & ATTENDEES

 

1:00 ENGAGING RESIDENTS & FELLOWS IN EARLY LEARNING & DEVELOPMENT TO SUPPORT LONG-TERM PRODUCT EXCELLENCE
Clinical leaders are actively engaged in quality, safety evaluation, and program development to improve how HCP’s practice high quality, safe and cost-effective medicine and as such, are creating opportunities within fellowship & residency programs to promote skills and provide flexibility early on. By initiating partnerships through early-stage educational programs, trainers can introduce HCPs to medical products early and provide more in-depth long term training. The fellowship & residency trainings provide clinical trainers with the ability to track the progress of young learners to build out innovative educational spaces that will guide and assess future leaders in the health profession.

Tim Lew, Clinical Education, AXOGEN, INC.

Paula Otto, Professional Education Manager, AXOGEN INC.

 

1:45 CASE STUDY: EFFECTIVE USE OF WEBINARS AND ONLINE LEARNING PLATFORMS FOR JUST-IN-TIME TRAINING
The benefits to an industry overflowing with technology is the convenience of utilizing the tools for training purposes, providing more flexibility, no longer at the mercy of schedules, availability or other circumstances which could limit HCP attendance. Additionally, webinars and online learning platforms relieve trainers from complicated logistics and planning, extensive travel, and budgetary constraints attributed to in-person or remote training facilitation. Exploring the benefits of implementing new tools into the learning curriculum, clinical trainers can provide supplementary or follow-up guidance and education and deliver focused content in convenient and manageable sessions.

  • Curation of online materials & relevant content
  • Simplify the process of planning & training preparation
    • Schedule flexibility and manageable materials
    • Frequent and digestible content for HCP’s
  • Availability to revisit content continuously
  • Shorter training modules to reinforce better long-term results

Greg Lightbourn, Global Professional Education Manager, JOHNSON & JOHNSON

 

2:30 LEVERAGING SOCIAL NETWORKS TO ENGAGE HCP’S IN TRAINING & BUILD COMMUNITIES WITHIN THE HEALTHCARE SPACE
Many social media tools are available to HCPs including networking platforms, blogs, and media-sharing sites, making online groups an additional space to generate an open and ongoing interaction with trainees. With the creation of an online community, clinical educators can provide on-demand engagement, instituting a group dynamic to the training and asserting ongoing interactions from trainer to HCP and trainee to trainee. Providing an additional resource for collaboration permits trainers to provide supplementary educational materials, keep up with current trends, device usage, and safety techniques, offering a casual approach to not only follow up with health executives, but to have continuous engagement with new information and device updates.

Pamela Carter, Clinical Education Specialist Mid-Atlantic States, STERIS CORPORATION

 

3:15 CASE STUDY: CRAFTING A CLINICAL TRAINING AND EDUCATION PROGRAM ON A BUDGET
As clinical trainers look to integrate new tools, technology, up-to-date labs and highly accessible training for healthcare professionals, securing an adequate budget to support engaging and educational programming is a continued challenge. Whether the budget for device and product training is large or small, clinical training executives need to maximize the investment through creative outlets while tapping into existing internal resources. Identifying ways in which a clinical training course was developed with restricted means will provide participants with an opportunity to view innovative solutions to overcoming budgetary restraints.

  • Managing expectations of training with budget restrictions
  • Maximizing education with minimal resources and tools
  • Heightening attendee experiences & engagement
  • Internal team collaboration to make the most of education

Donovah J. Adams, Sr. Manager, Corporate Training, TELEFLEX

 

4:00 END OF CONFERENCE

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