Medical Device and Diagnostic Sales Enablement Conference

July 23-24, 2019 | Chicago, IL
Hyatt Centric Chicago Magnificent Mile Hotel
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“I thought the conference was excellent!  Having a conference tailored to one discipline made each panel and contact relevant.”

Director, Compliance & Legal Affairs

“Great insight to hear payer perspective in contracting and account management and the changing healthcare landscape.”

Channel Liaison

“It was definitely an excellent well-rounded opportunity to meet new people, get new ideas, and get an in-depth education on what’s to come with the FDA collaborations.”

Quality Engineer
Centurion Medical Products

“It was very well organized event and high quality, the fact to have an IVD track was also interesting. Thanks, I will recommend the Q1 event!”

Regulatory Affairs – EMEA Regional Head

“The organization and support staff were fantastic! I’m looking forward to next year.”

Global Business Project Lead

About the Conference:

Sales Enablement and Commercial Effectiveness play an increasingly critical role in the medical device industry as corporations look to optimize efficiencies in sales and marketing efforts ensuring an ability to adapt to market dynamics, competition and an evolving selling landscape where traditional decision makers have changed, and product value is communicated in a new way. Organizations making modest investments in sales enablement through dedicated staff, new technology and more effective sales deployment are realizing considerable returns on investment, demonstrating the value of dedicated sales enablement. Moving beyond training of sales representatives to a comprehensive approach to the tools, techniques and information across the commercial channel, this conference will be a one-of-a-kind opportunity for medical device firms looking to take commercial activities to the next level.

Topics to Be Addressed:

  • Defining the role of sales enablement in the device industry
  • Digital transformation pushing sales enablement to the forefront
  • Use of immersive technology & data in commercial effectiveness
  • Industry metrics on transforming sales training & effectiveness
  • Impact of sales enablement on securing a successful product launch


75 Attendees

All attendees come directly from medical device companies

Distinguished Presenters

20 Speakers


Networking time is built into the agenda to allow industry peers to connect and exchange ideas

Open Dialogue and Group Share

Each presentation is followed by 10-15 minutes of open dialogue for questions and exchange of best practices