12th Annual Medical Device & Diagnostic Sales Training & Development Conference

February 26-27, 2019 | Charlotte, NC
Sheraton Charlotte Hotel
Download Agenda


“I thought the conference was excellent!  Having a conference tailored to one discipline made each panel and contact relevant.”

Director, Compliance & Legal Affairs

“Great insight to hear payer perspective in contracting and account management and the changing healthcare landscape.”

Channel Liaison

“It was definitely an excellent well-rounded opportunity to meet new people, get new ideas, and get an in-depth education on what’s to come with the FDA collaborations.”

Quality Engineer
Centurion Medical Products

“It was very well organized event and high quality, the fact to have an IVD track was also interesting. Thanks, I will recommend the Q1 event!”

Regulatory Affairs – EMEA Regional Head

“The organization and support staff were fantastic! I’m looking forward to next year.”

Global Business Project Lead

About the Conference:

The changing dynamic of the medical device commercial model, rotating towards a value-driven healthcare market where the decision maker has evolved from surgeons to teams of value analysis and purchasing committees requires a flexible and highly proficient sales or account representative in order to succeed in driving forward product value propositions. For sales training and education teams, this requires not only continuous training on fundamental sales skills such as active listening, storytelling and value proposition development, but also comprehensive product knowledge which enables representatives to differentiate products in a competitive landscape.

Topics Being Addressed Include:

  • Training Strategies for Medical Device Solution Based Selling
  • Creating Excellence in Fundamental Salesmanship Skills
  • Advanced Skills Development for Tenured Device Sales Reps
  • Coaching Skills & Fundamentals for Device Sales Management
  • Blending Clinical & Sales Training to Enrich Product Knowledge
  • Effective Deployment of Technology in Device Sales Education

Program Highlights:

  • 5 Hours of Programming Dedicated to Hands-on Workshops
  • Over 2 Hours Dedicated to Networking on Each Day
  • Integration of Multiple Training Technologies Throughout
  • Co-Located with Medical Device Clinical Education Event


75 Attendees

All attendees come directly from medical device and diagnostic companies

Distinguished Presenters

22 Speakers

with an average of 15 years experience


Networking time is built into the agenda to allow industry peers to connect and exchange ideas

Open Dialogue and Group Share

Each presentation is followed by 10-15 minutes of open dialogue for questions and exchange of best practices