4th Annual Pharma and Biotech Medical Affairs Pre-Launch Strategies Conference

April 29-30, 2019 | Boston, MA
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“I thought the conference was excellent!  Having a conference tailored to one discipline made each panel and contact relevant.”

Director, Compliance & Legal Affairs
Orexigen

“Great insight to hear payer perspective in contracting and account management and the changing healthcare landscape.”

Channel Liaison
Biogen

“It was definitely an excellent well-rounded opportunity to meet new people, get new ideas, and get an in-depth education on what’s to come with the FDA collaborations.”

Quality Engineer
Centurion Medical Products

“It was very well organized event and high quality, the fact to have an IVD track was also interesting. Thanks, I will recommend the Q1 event!”

Regulatory Affairs – EMEA Regional Head
BIOMERIEUX

“The organization and support staff were fantastic! I’m looking forward to next year.”

Global Business Project Lead
Genentech

About the Conference:

As stakeholders across the healthcare continuum of care continue to evolve in a time of dynamic changes to policy, payment coverage and medical needs, the pharmaceutical and biotechnology community are changing pre-launch strategies to engage the appropriate stakeholders in meaningful scientific dialogue to build support for new therapies throughout the industry. Challenges persist in an environment where priorities have shifted, responsibilities have changed, and timelines are in a continual state of flux, requiring an unprecedented level of flexibility in process and strategy in order to meet launch timelines and commercial goals. Medical affairs professionals are called upon to unify the scientific, medical and commercial message, engage with stakeholders throughout the spectrum of care, and deliver a timeline of pre-launch activities which ultimately support and ensure a successful product launch.

Topics to Be Addressed:

  • Development of a Launch Playbook for Medical Affairs
  • New Tools for MSL Efficiency in the Field Environment
  • Strategies for Driving Forward a Unified Pre-Launch Message
  • Analysis of Pre-Launch Activity on Commercial Success
  • Use of Real-World Data in Pre-Launch Scientific Communication

Audience

75 Attendees

All attendees come directly from life science companies

Distinguished Presenters

Speaker recruitment in process

Networking

Networking time is built into the agenda to allow industry peers to connect and exchange ideas

Open Dialogue and Group Share

Each presentation is followed by 10-15 minutes of open dialogue for questions and exchange of best practices

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