Optimizing Scientific Exchange of Product Information through the Employment of Comprehensive Messaging Strategies, Collaboration Best Practices with MSLs, and Development and Utilization Product Specific Scientific Platforms
As the stakeholders within the healthcare industry continually evolve, medical communication executives are tasked with the challenge of providing extensive support to assist in increasing awareness regarding products’ medicinal benefits through thorough educational and promotional publications and messages. With the continued changes to the avenues utilized for message distribution and the tone of physician interactions, medical communication executives must continually ensure product messages remain impactful. Through detailed case study presentations and open forum panel discussions, this year’s presenters will address a wide range of issues from global message consistency, utilization of online platforms for message communication through to MSL relationship management and development of congress materials. This program will emphasize industry thought leaders including medical communication executives, legal experts and key field knowledge leaders, who as presenters will share lessons learned, knowledge and best practices which will be a fantastic benefit to all attending delegates.
Eric Jahnke | Sr. Marketing Manager | Q1 Productions
312.955.0424 | firstname.lastname@example.org