3rd Annual Healthcare New Media Marketing Conference

CONFERENCE OVERVIEW

As patients continue to gain access and share healthcare information through various forms of online media, healthcare organizations have followed suit in utilizing social media to better connect with patients and their community on a wide range of healthcare issues. Accordingly, hospitals are now faced with continued challenges surrounding the implementation, leadership support, maintenance and overall effectiveness of healthcare social media marketing.

Insightful presentations and in-depth discussions by leading healthcare organizations will address a wide rage of current and forward thinking topics. Challenges to be discussed include inspiring physicians to become social media advocates, utilization of resources to best control content management, maximizing the capabilities of social media outlets, proving the value of new media, gaining leadership buy-in and many more!

Through Unconference-style breakout sessions and real-time case studies from healthcare organizations across the country, this interactive conference platform will take a comprehensive look at the use of social medial in the healthcare space. Panel discussions will allow for conversation and frank dialogue between attendees, speakers and sponsors regarding the challenges the industry faces. The conference program consists of two tracks accommodating all organizations, ranging from those in beginning stages through advanced and full implementation.

Overall, this conference will provide attendees over a two-day period, cutting-edge case studies, accurate methods for measuring results and a high-level of real-time information related to expanding social media opportunities in healthcare. Building upon the successful Q1 Healthcare New Media Marketing conferences of the past two years, this exciting meeting promises to be an enlightening and valuable program for the participants.

PRESENTING ORGANIZATIONS

• Akron Children's Hospital
  
• Arkansas Children's Hospital
  
• Aurora Health Care
  
• Bon Secours Health System
  
• Case Western Reserve University
• Children's Hospital Boston
  
• Children's Hospitals and Clinics of Minnesota
• Detroit Medical Center
  
• Dana-Farber Cancer Institute
  
• Lahey Clinic
  
• Mayo Clinic
  
• Nationwide Children's Hospital
  
• Phoenix Children's Hospital
  
• Swedish Medical Center
  
• University of Michigan Health Systems
  
• University of Utah Health Care
  

For more information please contact:
Paul Hernandez, Marketing Manager
Phernandez@Q1productions.com
312-602-9683